Nike Sportswear Air Max 1 "Just Do It" - AVAILABLE NOW

Nike's recent introduction to the "Just Do It" pack has been installed on some of the brands most iconic silhouette's. 

The "Just Do It" trademark is one of the core components of Nike's brand. The slogan was coined in 1988 at an advertising agency meeting. The founder of Wieden+Kennedy agency, Dan Wieden credits the inspiration for his "Just Do It" Nike slogan to Gary Gilmore's last words: "Let's do it." In many Nike-related situations, "Just Do It" appears alongside the Nike logo, known as the Swoosh

You may recall the release of the AM1 LX in the White & Orange color ways. Taking a different approach, both of these Air Max 1s come with a “Just Do It” print/graphic placed throughout the majority of the upper with either black or orange detailing on the laces, mudguard, tongue, inner liner, and outsole. Each pair is then finished off with white midsoles and colored Air Max units to match the upper.

Currently Available at Both Boutiques in Mens sizes

Retail $120.00


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